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Meet Milk(shea)ke—Our New, Limited Edition Summer Fragrance

BY Alyssa Montemurro

Unless this happens to be your first time on our site (in which case, hi!), you’re likely already well aware that here at Function of Beauty, we occasionally like to drop new, limited edition hair care fragrances throughout the year. In January, we unveiled (Pear)fection, followed by Cherry Bl(awesome) in April, and now, literally hundreds of requests, countless consumer tests, and four different name variations later, we’re finally ready to unveil our latest limited-edition fragrance: everyone, meet Milk(shea)ke!

Officially launching today, Milk(shea)ke is the rich and creamy shea butter and warm vanilla fragrance that you’ve been asking us for, well, for forever now, and if we’re being honest, it may just be one of our favorite scents yet! That’s because, like a real-life milkshake, it’s just the kind of sweet, indulgent treat you can’t help but crave come summertime, except, you know, without all of the added calories (wink, wink). Even better? Like with all of our in-house fragrances, we also let you choose the strength of your fragrance—not to mention the hair goals, name, and color of your unique formula—so that you can be sure your customized “shake” will be every bit as sweet and decadent as you want it to be. So go ahead and treat ‘yo self—order the new, limited edition Milk(shea)ke fragrance now by heading over to functionofbeauty.com. But hurry—because this scent won’t be around forever (that is unless of course, you’re a subscriber).  

P.S. Can’t get enough of Milk(shea)ke? Then keep scrolling, because we’re giving you a behind-the-scenes look at the diner-inspired campaign below!

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